Managing Events

Do you want to take the first step into starting your career in event management? Then this IEAC Accredited Foundation Course would be perfect for you. The course is designed to unleash your potential, providing comprehensive training in event management through each step of the event planning process to event delivery and reconciliation.

Areas covered include; promotion and marketing methods, resources, market research, risk management, human resources, communication, coordination, managing the clientele, and legalities and contingency planning.

At the end of each lesson, you will be given a short interactive test to undertake, which will provide an indication of how your learning is progressing. Upon completing the very last lesson, you will be offered a more thorough automated test or examination. This final assessment can be undertaken at any time of day or night; and any day of the week; and you will be awarded an: IEAC (International Education Accreditation Council) Certificate, which will have your name on it, including full course details.

THE LESSONS IN THIS COURSE COVER THE FOLLOWING:

Lesson 1: Scope and Nature of Event Management

• Definition
• Variables
• Types of events
• The impact of events
• Timelines
• What is an event worth?
• What makes someone a good manager?

Lesson 2: Developing a Concept and Planning

• The need
• Expectation determination
• Developing concepts
• The stakeholders
• Planning processes

Lesson 3: Organising the Resources Required

• Location
• Organizing physical resources and services
• Financial resources
• Managing financial resources
• Marketing resources
• Outsourcing resource requirements

Lesson 4: Catering: Food and Drink

• Determining food and beverage needs
• Choosing a caterer
• Other catering considerations

Lesson 5: Promoting an Event

• Marketing an event
• Case study – marketing strategy: use of public parks and gardens for events
• Target marketing
• How to determine a target
• The marketing mix
• How to promote a private event
• How to promote a public event

Lesson 6: Managing the Clientele

• Accessibility
• Queuing theory
• Negative situations
• Conflict handling techniques
• Dealing with your anger and emotions

Lesson 7: Risk Management, Legalities and Contingency Planning

• Planning for the unexpected
• Risk analysis
• Tools for identifying risks
• Negating risk
• Contingency planning
• Legal issues
• Insurance
• Security at events

Lesson 8: Delivering the Event

• Some things to consider before setting-up day
• After the event

Lesson 9: Organising Celebrations and Parties

• A children’s party
• A wedding
• A reunion
• A street party

Lesson 10: Organising Exhibitions

• Guidelines for planning a show or exhibition

Lesson 11: Organising conferences and seminars

• Organizing a conference

Lesson 12: Working in the Events Industry

• Where to from here?
• Education
• Job profiles
• Final assessment

HOW OUR COURSES WORK:

•    Enrol any time of day or night;
•    Start studying immediately or later (as you wish)
•    Configure your study sessions at any length and frequency you wish
•    Help desk – Contact us via email: info@homestudy.co.uk or call: + 44 (0) 1227 789 649
•    There are automated self-assessment tests at the end of each lesson.
•    At the end of the whole course, you are presented with an automated examination.
•    Gain a 60% pass and receive an: IEAC (International Education Accreditation Council) Certificate.