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Freelance Writing II (Advanced) 100 Hours Certificate Course


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Freelance Writing II (Advanced) 100 Hours Certificate Course

Price: £325.00Course Code: BWR201
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Freelance Writing II (Advanced) 100 Hours Certificate Course

Advanced Freelance Writing course online. Enhance your freelance writing skills! This is a great follow up course to Freelance Writing. It begins by revisiting writing fundamentals, in order to lay the foundation for specific freelance writing skills for newspapers, periodicals, education, biographies, technical. fiction and others.

Freelance Writing is an ideal way to work from home as a self employed write and gradually build a good reputation with publishers and companies, requiring professionally written material. Whether you are composing a report for the local paper or writing a recipe for a Christmas cake with instructions of how to get the perfect result in a magazine, this course will help you.

What you will be doing in this Course

This course develops and sharpens your writing skills largely through interaction with the tutor. Apart from that though, you will read about different writing techniques, conduct research and interviews, plus plan projects.


Learning Goals: Advanced Freelance Writing BWR201
  • Review basic writing skills and discuss theme development
  • Develop skills in writing a regular magazine or newspaper column
  • Describe the key elements of educational writing
  • Describe the key elements of technical writing
  • Develop skills in interviewing and preparing a biographical story
  • Develop skills in writing news articles
  • Develop skills in writing fiction
  • Describe other writing styles including script writing (screen writing)


Course Structure: Advanced Freelance Writing BWR 201

1  Introduction

  • Basic Writing Skills
  • Sentences and Phrases
  • Writing Effective Sentences
  • Choosing Effective Words
  • Paragraphs
  • Punctuation
  • Summarising Skills
  • Key Points to Remember When Summarising a Piece of Writing
  • Types of Writing
  • Theme Development
  • Writing an Analogy
  • Writing a Balanced Theme

2  Writing a Regular Column

  • Writing Columns
  • Newsletters and New Columns
  • Know Your Audience
  • The Importance of Headlines
  • Writing Headlines
  • Writing and Producing a Newsletter
  • Newsletter Items
  • Writing Critical Reviews
  • What is a Critical Review?
  • Theatre Reviews
  • Film Reviews
  • Book Reviews

3  Educational Writing

  • Educational Writing
  • Concise Wording
  • Referencing
  • Illustrations and Captions: Line drawings, Technical Illustrations, Half Tones, Maps, Tables, Graphs
  • Combining Graphics and Text
  • Captions and Labels: The Importance of Captions
  • Taking Photos for Publication
  • Basic Principles of Composing Photos
  • Composition
  • Time

4  Technical Writing

  • Technical Writing
  • Characteristics of Technical Writing
  • Some Golden Rules for Technical Writing
  • Basic Parts of a Document
  • Main Elements of a Technical Document: Front Matter, The Body, End Matter
  • Use Jargon Appropriately
  • Use Gender Neutral Language
  • Use Simple Sentences
  • Avoid Passive and Unnecessary Words
  • Use an Active Voice
  • Active or Passive voice?
  • Use Imperatives
  • Imperative versus Active Voice
  • Selecting First, Second or Third Person
  • Guidelines for Writing Directions
  • Creating a Technical Document
  • Writing Technical Specifications
  • Writing Journal Abstracts
  • Some Guidelines for Writing Journal Abstracts
  • Abstracts versus Summaries

5  Writing a Biographical Story

  • Writing Biographies
  • Creating a Biography
  • Interviewing Skills
  • Interviewing Procedure
  • Asking Questions
  • Types of Questions
  • Ways of Handling Difficult Questions
  • Writing a Personal Biography
  • General points about your own life story
  • Be careful how you use verb tenses

6  Writing a News Article

  • Newsworthy Articles
  • News Values
  • Storyline
  • Writing a News Article
  • Email Newsletters

7  Fiction Writing

  • Writing Fiction That Sells
  • Types of Fiction
  • Characteristics of Category Fiction
  • Characteristics of Mainstream Fiction
  • Imagination
  • Being Informed
  • Human Behaviour
  • Writing out titles for stories
  • Developing a story from an opening sentence
  • Developing a Story
  • Components of a Story
  • Theme
  • Plot
  • Characterisation
  • Characters in a Romance Novel
  • Setting
  • Style
  • Glossary of Terms in Fiction Writing

8  Other Writing Styles

  • Writing TV & Radio Scripts
  • TV Formats
  • A Presentation for a Comedy or Drama Series
  • Script Writing Jargon
  • The Plot
  • Procedure for Developing a Story
  • Plants
  • Revising a Script
  • Exploratory Research
  • Attitudes
  • Common Problems
  • Procedure for Conducting a Survey
  • Form of Data Collected
  • Writing Science Fiction
  • One Method of Writing a Science Fiction Story
  • Writing for the Web
  • How Material is Published Online
  • Management Systems
  • Online readers want sites that are informative and easy to navigate
  • Online publishing is not a static medium
  • Key Rules
  • Planning
  • Using Links

Each lesson culminates in an assignment which is submitted to the Academy, marked by the Academy's tutors and returned to you with any relevant suggestions, comments, and if necessary, extra reading.


This course is taught by:

Lee Raye

Dr. Lee Raye course tutor

M.A. (hons) Celtic Studies, (the University of Aberdeen); M.St. Celtic Studies, (the University of Oxford)

Lee is a PhD candidate at Cardiff University with degrees from Aberdeen and Oxford. He has written two books, digitalised another and written several academic papers. He has been interviewed by National Geographic and presented papers at eight different national and international conferences. Lee’s native language is English and, if asked, he is always happy to help students with their English spelling and grammar. He is also a keen proponent of the digital revolution and dreams of a world where all books are available instantly to be read, searched or treasured. Although he mainly writes non-fiction, he loves Victorian literature as well as modern fiction and poetry of all kinds. His academic knowledge of medieval events, cultures and the history of Britain’s environment make him especially qualified to help students interested in writing sci-fi and fantasy.



Course Info
How Do Our Tuition Fees Compare?Full time classroom based Further Education Courses - Approx. £5,000 per year - Part-time classroom based Adult Education Courses - Approx. £7.00 per hour - N.B. classroom tuition means you learn at the pace of the class. One-to-one private tuition - from £15.00 per hour - ADL one-to-one tution fees - From £340 per 100 Hour Course = Average of £3.40 per hour - N.B. one-to-one tuition is tailored to your own individual learning availability and pace.
Course StartBegin your learning at any time.
Course Prerequisite None - Our course levels are an indication of the depth of learning you should receive. They do not describe the level of difficulty.
Course Qualification (Study Option A)Endorsed Qualification from TQUK - Training Qualifications UK, an Ofqual Approved Awarding Organisation - Completed written assignments and final evaluation per course/module to be taken.
Course Qualification (Study Option B)Certificate of Attainment from ADL - Completed written assignments only - no final evaluation.
Comparative Credits InformationUK Course Credits: 10 - U.S. Credit Hours: 3 - when compared to regulated courses.
Course Duration and DeadlinesCourse hours given are a guide only. You will be encouraged to work at your own pace to learn as much as you can, with no assignment deadlines or end date by which you must complete your course by. You are in control!
Study SupportPersonal tutor/mentor support from industry relevant professionals throughout your whole course. Mentors are contactable by e-mail, telephone and through the Moodle online classroom. They provide assistance with your course material, plus discuss, explain and give advice when needed. They will also mark and grade your assignments, plus provide constructive and helpful feedback vital to your success.
Suitability for Self Employment and Small BusinessesOur courses are ideal for sole traders and small business owners and their staff. Customer confidence in what you can do will determine how successful you are in getting clients. Doing the job right using the correct knowledge and skills, leads to repeat business and referrals to friends, family and work colleagues. Completing one or more of our courses for the service you have to offer, will give you the tools to achieve this and grow your business.
Recognition of Your Course By EmployersWe aim to achieve the correct balance between your qualification being recognised and providing you with the in-depth learning, to empower you to succeed. If you can demonstrate that you have the level of knowledge and transferable skills necessary to an employer, you should stand out from someone who has only received a superficial understanding of what's required - Select study option A when enrolling, so an employer can check the status of the awarding organisation for your qualification on the Ofqual Register.
Recognition of Your Course By UniversitiesAs you will see on our Testimonials page, previous students have used their qualification from us to get into university. However each one will have its own entrance criteria and acceptance may also depend on your other qualifications and experience. We can approach up to three universities on your behalf with details of our course before you enrol, so you will know whether it will be accepted as part of their application process. Please complete our contact form and we will begin the process.
Designing Your Own QualificationBundle up your choice of related courses to form your own qualification. Our Advanced Certificates (4 courses), Diplomas (6 courses), Advanced Diplomas (8 courses) and Higher Advanced Diplomas (12 courses), are used to differentiate between the in-depth knowledge and skills you will acquire in your chosen area of study. e.g. Advanced Certificate in Turf Care Management, which includes individual courses: Turf Care, Sports Turf Care, Turf Repair and Renovation and Turf Grasses.
How Can I Enrol?Online by selecting your study option, learning materials, plus payment option and then clicking the Enrol Now button - By contacting us for an application form - By telephoning us on 01227 789 649 (International: 0044 1227 789 649). Lines open 9am till 5pm Monday to Friday, excluding Bank Holidays and between Christmas and New Year.
How Can I Get a Pro-forma Invoice for my Employer?Contact us with details and we will email your employer an invoice. We will need: employer's name, address, telephone number, email address and contact name. We will also require your name, telephone number, email address, date of birth and the course and code you wish to enrol for.

                       Learn, Progress, Change, Achieve                                                     


Previous Customer Experiences with our CoursesWoman leaping to the next level in her career development

"Fantastic Teacher. Well organised modules. Assignments force me to learn and research more so I can prepare well for exams. I really enjoyed studying via ADL.  I can now continue study at Ulster University which accept my certificate from ADL".    Level 4,  Advanced Certificate in Applied Science,  VSC001,  Stanislawa,  Poland.

Its with great pleasure I am announcing you my new job as 'Park Manager' for a 5 star hotel in Reunion Island.  Its definitely my courses with ADL (Botany, Agronomy and Trees for Rehabilitation) which were decisive for my nomination. Accordingly, my sincere thanks goes to all the ADL team.

"The course was a valuable learning experience as it provided me with the knowledge and understanding for me as a Careers Advisor. The feedback was very good from my tutor, and allowed me to  build upon my assignments that were marked. The comments were very informative  and very useful. Well written course material."  Andrew W, Careers  Counselling, UK

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Disclaimer: Every attempt is made to ensure all information from the academy is accurate and that the student has attained the competencies taught in a course, at the point of their assessment. Beyond this point, the graduate is responsible to maintain their acquired competencies, and apply acquired knowledge and skills in a way which is appropriate to the unique characteristics of each application. This will release the academy from any liability, action and claims of whatsoever nature in connection with, or arising from any such information, instruction or advice, given by any student or ex-student, whether directions given during the course are followed or not.