Business & Marketing

Business & Marketing Blog

Thoughts and ideas about Web Business, Marketing and operations.

According to latest UK Government statistics, the number of self-employed people in the country now stands at 4.5 million with over 600,000 individuals registering as self-employed since 2010.  Approximately one in every three new jobs created in the country is a person becoming self-employed and working for themselves.  Many economists are in agreement with the …

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How do you become a Bookkeeper? To be a Bookkeeper in the UK you need to be registered with the HMRC.  This is to comply with money laundering regulations.  You can either be registered either by yourself or as through a third party professional organizations such as the ICB.  Technically you do not require any …

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Getting Started as a Bookkeeper – 5 Things to Bear in Mind So, you’ve taken the plunge, done a course or two and you think yourself now ready to begin a rewarding career in Bookkeeping.  That’s great!  But before you do so, here’s a couple of things you ought to keep in mind before you …

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Pioneers of Education: Luca Pacioli Regarded by many accountants as the father of modern Bookkeeping, Luca Pacioli was a mathematician and Franciscan Friar who famously collaborated with, the far better known, Leonardo da Vinci. Born 1445 in Tuscany modern Italy, Luca Pacioli would receive a merchant’s education while growing up and learning a head for …

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Career Profile: The Bookkeeper Bookkeeping, in the business understanding of the term, is the recording of financial transactions and is part of the process of accounting. Bookkeepers are the individuals charged with making a record of everything a company or business does with its money. Whether its sales, expenditures or petty cash, it is all …

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The ADL Valentines Day Bookkeeping Special In the spirit of Valentine’s Day today ADL is offering fantastic deals on ICB Bookkeeping courses. For a limited time only this sweetheart deal offers courses from only £245 with practically all component courses and modules reduced. There’s rarely been a better time to take up this fascinating and …

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Another year, another Tax return. The 31st of January was the last day tax returns could be filed with HMRC for the 2012-2013 tax year causing lone traders and small businesses up and down the country no end of headache. Across the nation, companies were desperately chasing small scraps of paper looking for the receipts …

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It has become apparent to ADL that the delivery of courses by the leading Universities of the UK has suggested a slow uptake in the development of online-learning centres and an apparent preference to maintain the status quo of institute based learning, catering exclusively to those students able to commit to years of study as a …

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The Internet is the great enabler of commerce for our time.  Through the power of the world wide web businesses of all sizes have the potential to reach a global audience and sell to customers from around the world.  But even for those locally focussed businesses, a presence on the Internet and a means to …

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As the modern face of education, e-learning continues to grow at an astounding pace.  With more and more students and learners turning to affordable, convenient and quality education, the market in online and lifelong learning is projected to grow at an increasingly astounding rate.  Here are a few of our predictions on where things might …

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Sometimes there are really genuinely great viral marketing bits being made.   And this is one of them. Check out the Van Damme in the Epic Split   Have you got any favourites? Of course, we'd love you to have a look at our Marketing Courses (congrats to Volvo Trucks!)

Google post Hummingbird, Panda and Penguin I've been watching the web since the early days of dial up, say mid 1990's. I was there for the transition from Altavista, Yahoo to, now the monster all consuming monolith, Google – and then the subsequent business opportunities garnered through being in the #1 spot on a page …

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